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Test Bank Info:
ISBN-13: 978-0077720599 ISBN-10: 0077720598
Crafting and Executing Strategy: The Quest for Competitive Advantage, 20e by Thompson, Peteraf, Gamble, and Strickland maintains its solid foundation as well as brings an enlivened, enriched presentation of the material for the 20th edition. The exciting new edition provides an up-to-date and engrossing discussion of the core concepts and analytical tools. There is an accompanying lineup of exciting new cases that bring the content to life and are sure to provoke interesting classroom discussions and deepen students’ understanding of the material in the process.
What others say about this product?
This was for a management class and it was helpful in explaining concepts. Was used in conjunction with the Business Simulation Game.