Description

consumer behavior hoyer test bank.

Easy to read than the other consumer behavior textbooks. Some chapters were really informative and interesting to read such as a chapter that mentioned about exposure, attention and perception.

The resources below are available and ready for immediate download:

— Testing file ( test bank): In this file you will have access to big collection of multiple choice questions in various difficulty levels. The test bank is a great way to practice your consumer behavior skills. Additionally, optimal answers and references are provided.

— Instructor’s manual ( study guide): offers educators and students an easy to summarize the materials in Hoyer’s consumer behavior textbook. Moreover, the manual will contain answers for all questions and cases in the book.

If you are interested in this product you can contact us and request a free sample.

For further information about the book please check this page